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Session 1: Fundraising Strategic Plan & Planning Cycle

Content

  • Revisiting VMV of the organisation
  • Fundraising Plan: to align with agency strategic direction
  • Return on Investment on fundraising
  • Legal knowledge related to fundraising: illustrated with cases
  • Basic concept of fundraising
  • Overview of fundraising methods and choosing suitable tools by using SWOT analysis
  • Core functions of fundraising team/department
  • Integrated fundraising approach
  • Details

    Course Code : 16A-C06
    Date(s) : 17/8/2016
    Time : 0930 - 1700 (6 Hours)
    Venue : Duke of Windsor Social Service Building, 15 Hennessy Road, Wanchai, HK
    Target Participants :

    NGO staff who are interested in specific topics (Preference will be given to applicants who enroll in the full certificate programme)

    Class Size : 30
    Language : Cantonese (supplemented with English)
    Fee : HKD 1,050.00
        HKD 970.00 (For HKCSS Agency Member Staff Only)
        HKD 176.00 ("Small NGO Talent Development Subsidy Programme"- the highest subsidy amount is 80% of the course fee. Please refer to “Financial Assistance”.)
    Early Bird Fee : HKD 880.00 (Payment on or before 27/07/2016 for HKCSS Agency Member Staff Only)
    Enquiries : 2876 2470 or [email protected]
    Speaker(s) :
    Mr. MA Kam Wah , Timothy 馬錦華先生
    Chief Consultant
    Ma Kam Wah & Co
    Under Mr Ma’s 16 years’ leadership, SCHSA is now commented as the most successfully self-financed social enterprise
    serving multi-thousand service users in Hong Kong. With his prior solid fundraising experience, he is now a trainer on Fundraising and Risk Management and has conducted lots of staff training for the NGOs on topics like Team Building, Creativity and Innovation, Leading Efficient Meeting, Resource Development, Efficient and Effective Supervision Funding Proposal. He is now the Chief Consultant of Ma Kam Wah & Co, a management consultancy supporting NGOs fundraising, strategic planning and risk management training.
    Dr. Siu Kanie, DBA, MBA, MSSDS 蕭美娟博士
    Chief Executive Officer
    Plan International Hong Kong
    Kanie is an expert fundraiser, marketer and administrator. She spent 10 years working in commercial sectors before joining Oxfam Hong Kong (OHK) in 1998, where she helped pioneer the application of various skills to the non-governmental organization sector. She became the agency’s Hong Kong Unit Director in 2011, overseeing its fundraising, communications, poverty alleviation programmes, advocacy and development education. In 2013, Kanie was named OHK’s Director of Fundraising and Communications, a role in which she became responsible for fundraising, communications and branding strategies in Hong Kong, Macau, Taiwan and Mainland China. In 2015, she was appointed CEO of Plan International Hong Kong. She has been conducting fundraising trainings and sharing of development issues at universities and with various NGOs in both Hong Kong and Mainland China. With her contribution to the poverty alleviation work in the developing countries and her support to the philanthropic markets in both Hong Kong and Mainland China, Kanie was awarded as one of the 2nd World Outstanding Young Leaders by Yazhou Zhoukan in 2017.

    Remarks

    Quota is set for each course in "Small NGO Talent Development Subsidy Programme". All applications are subject to approval. For details, please click HERE .

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