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Certificate in Fundraising for NGOs - To whom you ask? Network Building & Donor Relations Management (Session 2-core)


In order to be sustainable, social service organisations need to find and diversify the funding source. This course helps social work practitioners to formulate their fundraising strategy and identify different ways of fundraising to enhance their organisations’ fundraising capability. It is designed for NGO practitioners who would like to expand their knowledge and advance their practical skills on fundraising.  


• To introduce the fundraising strategic plan and its planning cycle 
• To describe the concept and application on donor relations management and it’s relation to network building and sustainability
• To introduce typical fundraising tools with NGO examples


• Importance of donor relations management 
• Identify your target donors and their expectations on NGOs
   1. Corporate Donors
   2. Major Donors
   3. Individual Donors
   4. Foundations
• Perform donor segmentation and approaches in relations building
• Donor database management 
• Fundraising accountability and donor due diligence


Course Code : 18A-C06
Date(s) : 21/08/2018
Time : 0930 - 1730 (6.5 Hours)
Venue : Duke of Windsor Social Service Building, 15 Hennessy Road, Wanchai, HK
Target Participants :
• The full certificate programme is designed for NGO staff working in fundraising, communications, and donor relations at managerial or supervisory levels.
• Individual sessions are suitable for NGO staff who are interested in specific topics.
• Preference will be given to applicants who enroll in the full certificate programme.
Class Size : 30
Language : Cantonese (supplemented with English)
Fee : HKD 1,180.00
    HKD 1,090.00 (For HKCSS Agency Member Staff Only)
    HKD 198.00 ("Small NGO Talent Development Subsidy Programme"- the highest subsidy amount is 80% of the course fee. Please refer to “Financial Assistance”.)
Early Bird Fee : HKD 990.00 (Payment on or before 31/07/2018 for HKCSS Agency Member Staff Only)
Enquiries : 2876 2470 or [email protected]
Speaker(s) :
Mr. MA Kam Wah , Timothy 馬錦華先生
Chief Consultant
Ma Kam Wah & Co
Under Mr Ma’s 16 years’ leadership, SCHSA is now commented as the most successfully self-financed social enterprise
serving multi-thousand service users in Hong Kong. With his prior solid fundraising experience, he is now a trainer on Fundraising and Risk Management and has conducted lots of staff training for the NGOs on topics like Team Building, Creativity and Innovation, Leading Efficient Meeting, Resource Development, Efficient and Effective Supervision Funding Proposal. He is now the Chief Consultant of Ma Kam Wah & Co, a management consultancy supporting NGOs fundraising, strategic planning and risk management training.
Mr. LEUNG , Wilfred 梁志衡先生
Development Director
The Salvation Army
Wilfred oversees the resources and relationship development for The Salvation Army in Hong Kong and Macau. He was originally trained as a biochemist and worked in the scientific field for a number of years before joining the non-profit sector. For the past 11 years, he has served in various sized local and international non-profit organizations responsible for public education, fundraising, central administration and project management. Wilfred was previously general manager of Charles K. Kao Foundation for Alzheimer’s Disease, focusing on dementia care and education.

Wilfred graduated from the University of London with a BSc (Hons) and the University of Hong Kong an MPhil, both in biochemistry, and the University of Manchester an MBA. He has given guest lectures on fundraising, grant application and social marketing at the HKCSS Institute and various local higher education institutions.


Quota is set for each course in "Small NGO Talent Development Subsidy Programme". All applications are subject to approval. For details, please click HERE .

NGO Capacity Development Fund: The full certificate programme participants have higher priority to apply for subsidy under NGO Capacity Development Fund.

Related courses:
Full Certificate in Fundraising for NGOs
Fundraising Strategic Plan & Planning Cycle (Session 1-core)
Making Sense with Fundraising Events (Session 3-elective)
Presenting and Pitching by Story-telling (Session 4-elective)
Publicity Planning and Execution in Fundraising (Session 5-core)
Using Technology in Fundraising (Session 6-elective)
Writing an Effective Funding Proposal (Session 7-elective)
Ethics and Compliance in Fundraising with Case Illustrations (Session 8-core)