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Annual Fundraising Campaign - Planning & Management

Introduction

In order to be sustainable, especially in this economic downturn, social service organizations need to find and diversify the funding source. The courses help social work practitioners to identify different ways of fundraising to enhance their organisations’ fundraising capability. It is designed for social work practitioners who would like to equip and advance their practical skills on fundraising. Interested parties may take the whole certificate course or individual courses to suit their organisation’s needs.

Content

  • Effect and Expectation of Different Fundraising Channels
  • Overview in Campaign Planning
  • Steps to Build a Fundraising Campaign
  • Gains and Benefits of Fundraising Campaign
  • Case Illustration - Pass-it-On Charity Sales Fundraising Campaign
  • Sharing and Suggestions from Media Specialist

Details

Course Code : 09B-C15
Date(s) : 10/11/2009
Time : 0930 - 1700 (6 Hours)
Venue : Duke of Windsor Social Service Building, 15 Hennessy Road, Wanchai, hong Kong
Target Participants : NGO Staff working in fundraising, communications, donor relations or those who are interested to learn more about organizing fundraising activities
Class Size : 30
Language : Cantonese (supplemented with English)
Fee : HKD 770.00
    HKD 700.00 (For HKCSS Agency Member Staff Only)
Early Bird Fee : HKD 630.00 (Payment on or before 03/11/2009 for HKCSS Agency Member Staff Only)
Enquiries :
Speaker(s) :
Ms. SO , Bonnie 蘇婉嫻女士
Secretary General
Hong Kong Red Cross
Ms So hosts Master Degree in New Media, and Strategic Perspectives in Non-profit Management Course in Harvard Business School.

Ms So joined the Hong Kong Red Cross in 1990 participating in different major services and promoted to Secretary General in 2015 leading 1,300 staff members and 22,000 volunteers. She has been involving in a wide range of disaster relief and reconstruction projects all over the world. She is a member of the Field Assessment and Coordination Team (FACT) of the International Federation of Red Cross & Red Crescent Societies (IFRC), and the founding member of the IFRC Asia Pacific Fundraisers’ Network.

In 2006, Ms So was awarded The Ten Outstanding Young Persons of Hong Kong. In 2012, she established the Face-to-Face Monthly Giving Alliance in Hong Kong as founding Chairperson. Currently, she is the Vice Chairman of the Steering Committee on Work in Mainland China of the Hong Kong Council of Social Service (HKCSS), and the member of its Executive Committee. She is the Consultant of the Association Concerning Sexual Violence Against Women, Advisor of the InspiringHK Sports Foundation, and the member of the RTHK program Advisory Panel.
Ms. WONG , Winnie 王詩韻女士
Head, Communications & Resource Development
Hong Kong Red Cross
Winnie has 20 years of experience in the field of marketing, project development and event management in sizable non-profit organization. She is experienced in the development and marketing strategies in promotion and coordination of public exhibitions and fundraising campaigns. She currently serves at Hong Kong Red Cross, taking charge of the department to develop fundraising strategies, including driving of fundraising campaigns, enhancement of donor loyalty and relationship building, and to maintain a high standard of accountability to donors.

Remarks

"Small NGO Talent Development Subsidy Programme" does not apply to this course. For other financial support, please click HERE .

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