Mr Samson Tong is the Managing Partner and Chief Creative Officer of a CSR-driven digital marketing agency, Echo Asia Communications, and has more than 19 years of experience in the branding, advertising and digital & integrated marketing industry in the Greater China region. Having witnessed the growth of multi-media creative, digital media, online marketing and social media in Hong Kong and China since 2007, Samson has led many award-winning and ROI-driven integrated advertising and marketing campaigns - such as Cathay Pacific CSR Community Programs, Starbucks Hong Kong CSR campaign, BlueCross Insurance Sporting Marketing and Branding Campaign, Hong Kong Science Park’s Elevator World Tour Campaign, Hong Kong T·Park Launch Campaign, Kai Tak District Cooling System Open Day 2018 (by EMSD), Disney World’s English’s rebranding launch campaign and many more.

Ms Karie Chan is an award winning and Certified Digital Marketing Professional and Trainer in every discipline within the e-Commerce and Digital Marketing. She is one of the pioneers in Hong Kong in the subjects of SEO (2003), SEM (2004), Social Media Advertising (2008) and Programmatic Media Buy (2014). Karie has won more than 10+ awards in 1.5 years including the Media Agency of the Year Gold Award by AOTY and Yahoo Big Idea Chair. She has both 4As agency experience and in-house experience overseeing internal and external clients like Langham Hotels International, Hotels.com / Expedia.com, Huawei, Galaxy Macau, etc.

Tom obtained BA (Hons) degree in graphic design from Hong Kong Polytechnic University. Being the first generation pathfinder of Hong Kong online creative industry, he has been witnessed the development of this industry over twenty years.

The blending of creative thinking and creative talent turned Tom into a digital advertising wizard who conjures up innovative ideas from boring theories. His know-how of consumers’ behavior and digital marketing promote his remarkable and integrated advertising campaigns. His works have already won him more than 20 awards locally and internationally throughout the years.

Before joining the New Media Group, Tom was one of the founders & Creative Director of Rice 5 Ltd. which was one of the hottest digital creative agencies in the industry and acquired by WPP at 2014.